Nov 18, 2021 | About Spark Rocket, Brand Development, Marketing Strategy, Missions, Rocket Fuel
Spark Rocket Marketing is proud to announce we are servicing businesses and non-profits in New York. We’d love to meet you at our new office in the prestigious MetLife building, 200 Park Ave. We’re just steps from Grand Central. Plan now for 2022 This is a...
Mar 19, 2021 | Big Data, Marketing Strategy, Rocket Fuel
I eat whole bags of Doritos on the couch. Or at least I can. I mean, I don’t do it every day. It’s just an occasional thing. I mean I hardly ever do it. Really. Shhhhh…Don’t. Tell. Anyone. Oh, crap. Now I’ve done it. Big Data has my human...
Feb 23, 2021 | Corporate social responsibility, Press, Public Relations, Rocket Fuel
For today’s Marketing 101 Monday — we tackle public relations. Public relations is more than planning parties. Don’t get us wrong — we love a cocktail, a reason to dress up and an over-the-top theme as much as the next Vegas hotelier, but...
Nov 25, 2020 | Brand Development, Marketing Strategy, Rocket Fuel
When we attend presentations and conferences in tech and high-tech communities, we are astounded by the lack of visual and verbal appeal of many tech brands. And often, tech brand campaigns: whether targeted to investors, partners or end-users, are similarly bland,...
Sep 11, 2020 | Brand Development, Marketing Strategy, Rocket Fuel
Stop using social media, friends and family to test and make decisions about your brand development. We mean it. PLEASE. JUST. STOP. Why? 99% of the time, your personal network is nothing like your customer profile. When it comes to brand development, if you’re...
