Mar 2, 2018 | Marketing Strategy, Rocket Fuel
We work with a lot of start-ups and early stage companies. It’s our specialty. We love to launch things – we love to create high impact campaigns from the first spark of an idea! And we even pride ourselves on being so creative that we know we make a huge impact with...
Feb 28, 2018 | Marketing Strategy, Rocket Fuel
Every call we get for marketing services starts pretty much the same way. The caller says “I need a social media plan” or “Can you do SEO marketing?” or something similar. They ask us to perform a tactic. We get it. For example, if we called...
Dec 15, 2017 | Rocket Fuel
Your high tech marketing isn’t supposed to be geeky. “But of course it is,” you cry. “If you don’t tell them the specifications, details of the product and how hot this new technology is, you won’t be able to get them to see what...
Oct 21, 2017 | Rocket Fuel
“How do you like my new logo, is it good?” A friend to our firm “re-branding” his consulting firm asked us this today on LinkedIn. And in the simplest terms, we might have responded “looks nice, tighten up the font so the name of the company is easier to read and...
Feb 10, 2017 | Rocket Fuel
In this highly charged U.S. political climate, we see many brands staying away from the PR & politics fray and many diving in. So the question becomes: in PR & politics, do you tie your brand to a political side or not. Is there an advantage to choosing...
